Mobile Identifier Policy

1. Our mobile identifiers policy

This mobile identifier policy supplements our BlaBla Connect Privacy Policy. You can access the BlaBla Connect Privacy Policy here.

This mobile identifier policy explains what mobile identifiers are in place, how we use them and how you can manage them.

2. Who are we?

We are BlaBla Connect Limited (‘BlaBla’), with registered office at 60 Cannon Street, London EC4N 6NP, England. We offer online payment and remittance services, commonly known as ‘eWallet services’ to our customers, which has features such as, payments (whereby you can make payments directly from our app), remittance (you can transfer money to anyone in the world), shared wallet (you can share money with your close ones), group transfers (you can collect money from a group of people and send it to your close ones), physical and virtual cards as well as peer to peer transfers.

3. What are mobile identifiers?

Mobile identifiers are small data files of information that an online application transfers to your mobile device to store and sometimes track information about you.

4. Why do we use mobile identifiers?

We use mobile identifiers to distinguish you from other users. This helps us to improve our application and to provide you with a good experience when you use our services.

We may use the following types of mobile identifiers:

• Strictly necessary mobile identifiers

• Statistics mobile identifiers

• Marketing mobile identifiers

You can learn more about each mobile identifier below.

Strictly necessary mobile identifiers These are mobile identifiers that are required for the operation of our application such as to enable you to log into secure areas or to navigate through pages.
These mobile identifiers are necessary for our mobile application to function and cannot be switched off.
Mobile identifiers used
Name Provider
Expiry
Facebook AccountKit Facebook Inc.
3 years
Statistics mobile identifiers This information is used to improve the way the website works. The cookies allow us to see how our users move around the website when they are using it. For example, ensuring that users are finding what they are looking for.
If you do not allow these cookies we will not be able to monitor performance.
Mobile identifiers used
Name Provider
Expiry
Facebook Analytics Facebook Inc. 2 years
Firebase Google Inc. 2 years
Advertising mobile identifiers These mobile identifiers track your visit to pages you have visited and the links you have followed. We will use this information to display advertising that are relevant to your interests. We may also share this information with third party advertisers for this purpose.
If you do not allow these mobile identifiers, you will experience less targeted advertising.
Mobile identifiers used
Name Provider
Expiry
Facebook Analytics Facebook Inc. 2 years
Firebase Google Inc. 2 years

We assess the mobile identifiers present on our application periodically, to ensure they are aligned with the requirements of current legislation. For instance, we remove mobile identifiers set to hold data for an excessive period of time, which do not meet the principle of storage limitation, as per Article 5.1.e of the General Data Protection Regulation (GDPR).

5. Contact Information

Your opinion matters to us. If you have any questions about this policy, please submit your query to our Privacy Team at dataprivacy@blablaconnect.com and a member of the team will respond to you.


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